User Experience (UX) in the Digital Economy
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Projected increase in demand for Experience Designers in Singapore in the next 5 years
400%
In potential customer conversion rates for businesses who adopt UX practices
9,900%
estimated return on investment (ROI). Every $1 invested in UX brings $100 in returns
As the boundaries between our technological world and the analog world continue to blur, a user-centered perspective in product design helps us to ensure that technology is seamlessly integrated in our lives in a human way. More companies, regardless of field or industry, are recognising the importance of good design to reap business benefits.
Program Outcomes
Through our program, you will learn to:
✔ Understand and optimise the UI/UX development process through a human-centered approach
✔ Define user needs and develop problem statements
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✔ Transform research findings into product features and create user-friendly and aesthetic visual designs
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✔ Conduct user testing, build, and test prototypes which translate into a final capstone project
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✔ Create a portfolio showcasing your competencies and UI/UX work through personalised career support
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Upon graduation, you will either be placed in our network of partner companies looking for the right talent, or funnelled into Mediahouse as apprentices to work on client projects.
Course Curriculum
Introduction to UI/UX
Understand the industry and its career prospects. Experience and familiarise oneself with the tools and softwares used by industry experts in their work.
User Research
Build foundations in UX methodology. Learn about the design process, from research and testing, to design thinking, rapid prototyping and testing.
Interface Design
Create screens, pages, and visual elements that enable users to interact with products in an intuitive way.
Fundamentals of Digital Product Development
Learn the basics of web development and design with HTML5 and CSS and how you can extend them to other mediums.
Design Iteration and Development
Gain hands-on experience by applying design thinking in user research, ideation, prototyping, interaction design, interface design, and usability testing.
Soft Skills and Workplace Readiness
Complementary to the technical elements, the module focuses on equipping you with the necessary career skills to excel and grow on the job.
Meet Your Trainer
Our trainers are Digital Design industry practitioners who come in to teach in their respective area of specialisation.
Wilson Chew
Co-founder
Reassemble
Wilson is a trained UX designer, with an additional role in driving business development. He has worked with notable clients such as NTUC, Suntec, Grab and Mercedes-Benz.
Hear from our Graduates
The culture at Hatch was quite relaxing and comfortable. Being a complete beginner, a person with zero experience in design, learning the Figma applications and UI/UX concepts in this journey was a total eye opener for me. The Hatch team was very helpful to guide us in our training.
Lim Uen Fang
Digital Designer Trainee
Hatch equipped me with the skills and knowledge needed in UI/UX to apply for similar jobs that touch on those skills. It has also provided me a chance to work on projects to build up a portfolio. Certain skill sets needed for job preparation such as resume and cover letter writing were also very useful in making me feel better prepared for job applications.
Heidi Lee
UI/UX Intern
The biggest draw of the program is career guidance and hands-on application for the learning part. I’d say career guidance is exceptionally helpful for those looking to switch careers or for those looking for employment. I liked that the program was structured by topics, units and there was a clear outline of assignments/tasks by the mentors.
Alina Zhang
Interaction Designer
Frequently Asked Questions (FAQ)
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Will I earn a certificate?Yes, at the end of the course, graduates of the programme will receive certificates. However, there are prerequisites or milestones that the students must meet in order to graduate from the programme.
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Do I need a technical background to join?Hatch’s programs are designed to be open and accessible to all. As the saying goes, if you can’t explain it simply, you don’t understand it well enough. Our instructors are industry practitioners who can break down important concepts for students regardless of background. Bring your curiosity, enthusiasm and a desire to learn. Leave the rest to us!
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What is the difference in schedule for the full-time and part-time programmes?The 5-week full-time program is designed for students with more immediate employment needs. Classes take place Mondays to Fridays over office hours. The 15-week part-time program is suitable for those balancing other commitments or who would like to finish the training before making the career switch. Classes take place three times a week on two weekday nights and Saturday mornings.
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How will classes be held?The classes will be conducted in a hybrid format of both physical and online classes. For physical classes, it will be held in a sufficiently large venue to ensure safe distancing among students. The classroom will also be disinfected in between lessons.
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What are the financing options available?We believe that no one should be deprived of quality education due to their financial difficulties. Hatch offers financial assistance to students from low-income households. As of April 2020, we have also extended the scheme to include those whose employment have been affected by the COVID-19 pandemic. We also provide the option of interest free installment plans for students. We have a fast and straightforward approval process, and students who would like to find out more can enquire with our programs team.
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What’s the difference between Hatch Immersive and Hatch Accelerator?The Hatch Immersive is a train to match programme that equips students with skills in Digital Marketing or UIUX and upon completion of the course, matches them to a prospective company for internship. This allows them to directly apply what they learn with us and apply it in their internships. This is suitable for learners who are looking at a mid-career switch or are interested in the UIUX industry. The Hatch Accelerator is a 5-week training programme that covers the essential fundamentals of UIUX Web Design. This programme, however, does not provide job matching that Hatch Immersive does. This is suitable for learners who are looking to upskill themselves.